Franchisee Support Program
All franchisees are bound to Personal Edge by a standard franchise contract authorizing them to use the trademarks and the current drawings, as well as to operate a store in a given location and for a set period of time. In exchange for the initial franchise fee and periodic royalties, the company supplies a complete training program for its franchisees, including:
Training, including servicing and technical repair training
Promotional and advertising material conceived especially for Personal Edge
Operational support and training updates
Competent and dedicated people work in our head office and distribution centre, located in Lachine, Quebec. Our organization covers the major corporate functions: a purchasing department to take care of coordinating purchases and orders; marketing which includes graphics and advertising; an information technology department; an operations and training department; and human resources. We also supply support in visual presentations, sales techniques, service and repairs, financial analysis and inventory management.
A business development manager is assigned to every franchisee in order to guide him/her through the operational structure of their individual stores while acting as a mentor and information source in their initial training. These well-trained and experienced business development manager, whose knowledge base is continuously updated and who regularly visit the various Personal Edge stores in their region, are a reliable, major resource for the franchisees. Over time, they develop a valuable collaborator/team unit with the franchisee, impacting on the growth of their business.